Free Lance concept store – Brussels | PRIVARTYS
General contractor for a tailor-made premium retail concept
Privartys is acting as a general contractor for the creation of the new Freelance store in Brussels, designed as an immersive space combining minimalism, craftsmanship and creativity.The project consists of faithfully transposing the concept imagined by the designers: textured sand-colored walls, refined furniture, panoramic windows and graphic mosaic floor inspired by the Copacabana promenade, the identity signature of the place.
The layout is characterized by a universe where the presentation of the collections occupies a central place: display islands, contemporary seats, transparency effects and precise lighting create a refined and coherent atmosphere.Privartys ensures the entire layout, custom finishes and technical coordination, guaranteeing impeccable execution and turnkey delivery in accordance with luxury retail standards.
This achievement illustrates Privartys' ability to deploy premium boutique concepts, while respecting the aesthetic DNA and customer experience specific to international fashion brands.
Most popular questions
The general contractor is your single point of contact for the delivery of your construction or renovation projects. Unlike traditional project management or an architect alone, they offer a "turnkey" solution.
- Their mission: They take overall responsibility for the project, from design through to delivery.
- The key difference: Where the architect designs and the project manager coordinates, the general contractor commits contractually to a firm and final price, as well as precise deadlines. They carry the insurances (construction damage, ten-year structural) for all trades.
This is one of our great specialities. We understand that your activity cannot always be put on hold. We master the specific constraints of works on occupied sites: dust management, noise reduction, working in offset hours (night/weekend) and strict hygiene protocols for the healthcare or airport sectors. The objective is simple: zero interruption to your business.
We work across a wide range of demanding sectors, on projects ranging from shop renovation through to complete building restructuring.
- Retail & Luxury: Fit-out of points of sale and flagships.
- Office: Offices, coworking spaces and headquarters.
- Healthcare: Clinics, specialist practices and laboratories.
- High-end residential: Exceptional renovations.
- Logistics & Industrial: Platforms and activity premises.
Choosing Privartys means opting for peace of mind and efficiency:
- Single point of contact: No more juggling between 10 different companies.
- Controlled budget: The price is fixed from the outset. No unpleasant surprises during the works.
- Guaranteed deadlines: We optimise the schedule for rapid delivery.
- Responsiveness: An agile structure capable of adapting to unforeseen events in real time.
Our methodology is designed to free you from technical constraints while keeping you involved on the essentials:
- Study & Feasibility: Analysis of your needs, technical audit and initial budget estimates.
- Design: Plan production, material selection and space design.
- Administrative: Management of planning permits and specific authorisations (ERP, co-ownership).
- Construction: Full management of works with regular reporting.
- Delivery: Works reception and snagging for immediate commissioning.
Privartys has a national deployment capability. Thanks to our network of qualified partners, we support you across the entire French territory. We are also structured for multi-site project management, guaranteeing conceptual and quality consistency for brands wishing to roll out their network rapidly, whether in France or in neighbouring international zones.
PRIVARTYS supports you throughout your project
Interventions in city centers, airports, train stations or shopping centers
Management of all aspects of your project
A network of companies adapted to your project
Multilingual and multidisciplinary team
We work all over France
A dedicated project manager and team for you
PRIVARTYS carries out your layout and fitting projects throughout France
We operate throughout France, particularly in the Île-de-France, PACA and Auvergne-Rhône-Alpes regions, in and around the main commercial and tourist areas:
Paris – Lyon – Marseille – Monaco – Megève – Nice – Cannes – Saint-Tropez
This strategic location allows us to ensure an operational presence as close as possible to our clients, as well as a perfect knowledge of local urban planning and regulatory constraints.